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Privacy Policy 

Effective Date: August 18, 2026

Phenom Physical Therapy / Phenom Sports and Rehabilitation ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at https://www.phenomphysicaltherapy.com/ (the "Site"), as well as how we handle data collected through our marketing, communications, and tracking platforms.

Please read this Privacy Policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

1. Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

  • Personal Data: Personally identifiable information, such as your name, email address, and telephone number, that you voluntarily give to us when you submit contact forms, request an appointment, or communicate with us.

     

  • Derivative Data & Tracking: Information our servers automatically collect when you access the Site, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Site.

     

  • Call and Communication Data: When you call the phone numbers listed on our Site, we utilize dynamic number insertion and call tracking technology to monitor the effectiveness of our marketing. This may collect data such as your phone number, call duration, and call recordings.
     

2. How We Use Your Information

Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you to:

  • Facilitate appointment scheduling and respond to your inquiries.

  • Monitor and analyze usage and trends to improve your experience with the Site.

  • Measure the effectiveness of our digital marketing and advertising campaigns.

  • Deliver targeted advertising, newsletters, and other information regarding our services.
     

3. Tracking Technologies and Third-Party Tools

We use several third-party tracking technologies to manage our marketing, measure website performance, and deliver targeted advertising:

  • Google Ads & Google Analytics: We use Google's platforms to analyze web traffic, understand user behavior, and serve targeted advertisements based on your past interactions with our Site.

  • Google Tag Manager: Used to deploy and manage the various tracking scripts on our Site.

  • Meta Pixel & Conversions API: We use Meta's tracking tools to measure the success of our advertising campaigns and deliver targeted ads to users.

  • CallRail: We use CallRail for call tracking and analytics to understand which marketing campaigns are generating phone inquiries.

These third-party vendors use cookies, web beacons, and other tracking technologies to gather information about your use of the Site across the internet.
 

4. SMS and Text Messaging Policy

Phenom Sports and Rehabilitation sends text message updates and responses to healthcare customers about pricing and products offered at https://www.phenomphysicaltherapy.com/. Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes. Phenom Sports and Rehabilitation We respect your privacy. We use information you provide to send and respond to your mobile messages. This includes sharing it with platform providers, phone companies, and other vendors who help us deliver messages. We won't share mobile information with third parties for marketing. Text messaging originator opt-in data and consent are exempt from this. We may disclose information to satisfy legal, regulatory, or governmental requests, avoid liability, or protect our rights or property. This policy applies to your use of the Text Message Service and doesn't modify our general Privacy Policy, which may govern our relationship with you in other contexts.

 

5. Protected Health Information (PHI) & HIPAA

This Privacy Policy applies solely to the use of our marketing website. It does not govern the use of Protected Health Information (PHI) collected during the course of medical treatment. Any PHI submitted through secure patient portals or during clinical visits is governed by our separate Notice of Privacy Practices, in accordance with the Health Insurance Portability and Accountability Act (HIPAA).

 

6. Disclaimer and Limitation of Liability

The Site and all information, content, and services are provided on an "as is" and "as available" basis without any warranties of any kind. To the fullest extent permitted by law, Phenom Physical Therapy disclaims all liability for any direct, indirect, incidental, consequential, or punitive damages arising out of your access to, use of, or inability to use the Site, or any data breaches, unauthorized access, or disclosure of your personal information. Even if we have been advised of the possibility of such damages, our total aggregate liability to you for all claims arising from this policy or the use of your data shall not exceed one hundred U.S. dollars ($100).
 

7. Dispute Resolution, Arbitration, and Class Action Waiver

Any dispute, claim, or controversy arising out of or relating to this Privacy Policy, or the breach, termination, enforcement, interpretation, or validity thereof, including the determination of the scope or applicability of this agreement to arbitrate, shall be determined by binding arbitration rather than in court. Class Action Waiver: You and Phenom Physical Therapy agree that any dispute resolution proceedings will be conducted only on an individual basis and not in a class, consolidated, or representative action. By using this Site, you waive any right to participate in a class action lawsuit or class-wide arbitration.
 

8. Your Rights and Choices

  • Cookies and Tracking: You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent.

  • Opt-Out of Communications: You may opt out of receiving marketing emails or SMS messages from us at any time by following the unsubscribe or STOP instructions provided in those communications.

9. Contact Us
 

If you have questions or comments about this Privacy Policy, please contact us at: Phenom Sports and Rehabilitation / Phenom Physical Therapy 

Phenom Sports and Rehabilitation
10050 Ralston Rd #7, Arvada, CO 80004
phenomphysicaltherapy@gmail.com

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